How sad! Our final post for Design for Social Change.
Friday, May 27, 2011
Final Project for ARTD287
How sad! Our final post for Design for Social Change.
Thursday, May 26, 2011
Final Project!
For my work I focused mainly on how to get a fair amount of information across without being too wordy or clunky. I worked hard at eliminating words from the posters and representing the information visually without focusing on one single part of an issue. This approach worked best on my "Price of Pleasure" poster:I wanted to juxtapose pleasant, summery colors associated with vacations with the ridiculous amount of waste created by cruise ships to make the information all the more jarring. I think it turned out well.
Right before my group decided on a topic I was working on a research project on Puget Sound pollution for an oceanography. I came across lots of information that was compelling but very dry. I then had turn the info into a pithy little assignment that didn't do it justice but with this project I felt like my group did justice to presenting the information, at the very least.
Back to design. For my other poster I wanted to focus on the overlap of endangered species and serious pollution and suggest that there was some connectedness between the issues. I kept the species to a minimum because there are 29 threatened or endangered species in Washington and something like 40 Superfund sites, each of which has a different kind of pollution so I abstracted it a bit to show overlap. To keep the design from being too abstract I had to get some cute, cuddly little animals (the pygmy rabbit) and some iconic Washington animals (whales, salmon). The end result was:
I am less happy with this design, though it accomplished the goals I had in mind. There is a bit too much open space and segmentation going on at the top of the design that I didn't really know how to fix. I also ran into trouble figuring out which fonts to use -- which fonts would best capture the tone I was looking for. I like the way the map turned out and the colors work in the design, I think.
Overall, it was a good final project and my group was pretty awesome, though I think any possible permutation of group members would have been great since the class in general was pretty great.
HAVE A GREAT SUMMER!
Under The Bridge
What's beneath the surface of churning turmoil as well as found under a tranquil veneer? Dive under those waves, under the beams of support, and there it is, under the bridge. Our purposeful cephalopod. Rejected logo to the right, better one to the left.
This was my first idea:
Which morphed into my actual poster. I wanted to include a spot for facts and information, and make something more "designy" as in "used a grid or something." (Robbie took care of filling our infographic niche)
I also wanted to show the "beautiful majestic whale" as a more human grumpy cetacean.
The whale is angry.
For poster two, I played on childhood memory and ideals with an Arielesque mermaid in a garbage graveyard. I wanted gritty eye-catching, and so the little mermaid was doomed. Really, a mermaid couldn't live in the sound's waters.
I decided to go without any words like street art often does. As for the technicals, both of my posters were made entirely in illustrator by my hands and frustration.
You were a fantastic group to work with, guys! And our other group did some wonderful work too. Really, we're just an awesome class. It's been great learnin' with all of you!
Final Project
Well folks...bloggin for the last time...so it's time to get sentimental. This project all in all went smoothly. Our group always had great communication due to our online presence. We created a facebook page and the words flowed freely through our keyboards and onto the main "wall". We decided our team would be called "Under the Bridge" - giving recognition to the mysterious and supposedly gigantic Pacific Octopi that reside under the Narrows Bridge. We felt that like our 8 legged friends, we were mysterious, intelligent, strong, and capable of legend.
Our team worked separately but was still close in our continued theme of Puget Sound Pollution Awareness. We all had separate goals and themes that we wanted to create but through our communication were able to tie it together into a project of oneness. Our team was fantastic! We all brought special talents and elements and most importantly had a great time creating for change together.
My project really started with the googling of the word "Toxic" after reading about the toxicity of Puget Sound. A lascivious image of Britney Spears popped up everywhere...needless to say I fell in love with it. I searched and found another image of a Orca Whale as well as the skull and crossbones (I wanted there to be a dark image to battle Britney's beautiful mug). After messing with hue, saturation and opacity it really came together. I absolute LOVE this image and it sparked a want to do more collage based art and imagery. Anyways from there the slogan "This is the sound our orcas know" was put into play. The word sound referring first to the toxicity of Britney but also Puget Sound. I think this poster is great, and one of my favorite works this year.
Poster 2 was also based on a music theme. I loved Britney so much I wanted to keep songs in play. The poster was on loss of habitat and how more building and pollution is causing animals to leave. I'm a fairly large Beatles fan, who isn't? I mean, the Stones are better, but still the Beatles are fantastic. "She's leaving home" seemed extremely appropriate so I did some googlin' and found the perfect image. I used that as the base along with a tope colored background and built up the elements until it looked right. I love the large "70" and how it appears that the eagle is flying into the sunset of the "0". This poster is straight and to the point and I believe it works well.
The fonts used in both posters were based on those used in the Beautiful Angel posters. I wanted a very screenprinted/blocked look. I downloaded custom fonts and adjusted the opacity appropriately until it had a look that I saw fit.
I really enjoyed this project: the work I was able to, the fantastic work of my teammates, the time working with my teammates, and the presentation and work of the "Dr Congo" group. Their project was grounding...they did a wonderful job.
Thanks Lace & Nick for a eye opening class!
Enjoy your summer everyone!
-Nev
Wednesday, May 18, 2011
Digital Storytelling
I was not altogether happy with my final project. Sitting in the DMC after a marathon of working on my video for a good 5 hours straight, I was not happy with my audio, but couldn't bring myself to take the time to fix it. At the time I was happy with my decision to not include any music, I thought that it fit with my images and the tone that I wanted to portray. After seeing how much music added to all of your projects, however, I left feeling like mine was a little empty, or at least lacking. So I'm going to go back and add music and fix up my audio because I liked my images, and I thought that my story had potential.
My process for the project was to first get my story cut down to what was really needed. From there I recorded and edited that audio and then I started thinking of metaphorical ways that I could use images. I found that I have kind of a strange tendency to take pictures of my feet when I go places, so I thought that I would use pictures of my feet to symbolize journey and the passage of time. I used the image of the plant because I felt like fear had planted some doubt in the pit of stomach and grew as time passed.
Norman Rockwell @ Tacoma ART Museum
"American Chronicles traces the evolution of Rockwell’s art and iconography from reflections on childhood innocence in No Swimming (1921) through World War II and his powerful depiction of the Four Freedoms (1942), to consciousness-raising images like The Problem We All Live With (1963), which documented the traumatic realities of desegregation in the South." -Tacoma Art Museum.
http://www.tacomaartmuseum.org/Page.aspx?nid=332
I encourage you all to check it out!
-Nev
Reactions to Digital Story Tellin'
I know I said it, "Yuck!". But, truly, after seeing all your projects I understand how effective a method Digital Story Telling is. It's clear, human, and personal. I really enjoyed hearing, seeing, and reacting to your tales! The process may be a bit...ch-allenging, but the overall product is fantastic.
As for mine, I liked it. I think it conveyed the emotion I was going for. It was a bit sloppy in places, and I wish I would have photographed the whole thing the way I wanted, but it got the job done. I liked the images and the soundtrack but I wish i spoke more clearly...or had Morgan Freeman. But such is life... it was a great experience and I think will be a means of communication worked into my application for grad school...eventually.
Enjoy the sun everyone!
-Nev
Ai Weiwei
His work is provocative in that some of his pieces appear to be critical of the lack of openness in the Chinese political system, or at the very least encourage Chinese people to think critically about their government and then give voice to their ideas.
In the piece below, "Dropping a Han Dynasty Urn", for example, Weiwei is shown as its title suggests dropping an ancient piece of Chinese urn, and allowing it to shatter on the ground.
I think that this piece is very impactful, which I think is in part because of the title. If you know the title of this piece then you know that what he is dropping is very old, a piece of history, and that knowledge makes the impact of the smash and shattering in the final frame more stirring.
I also think that the piece has a very strong social message, though I don't think that I have enough background knowledge about the history and current political and social climate of China to make any specific guesses as to what message the artist is trying to send.
Some general thoughts that I had when I first saw the piece were that it had an element of smashing tradition, or at least of questioning tradition, given the historic nature of the vase. But this artifact of a past dynasty could also symbolize traditional power or traditional wealth - perhaps questioning the way that power in society has traditionally been allocated.
It will be interesting to follow this case as it progresses, and see if and how Weiwei will be released, or if he will be charged with anything.
Social Change Posters
Design: Give
Mother Earth Farms
Be The Spark
I both appreciated and was a little let down by this event.
Let Them Eat Cake
Digital Storytelling Process
Interview with Iman
Research for Congo posters
Conflict Minerals are used in cell phones, computers, and almost all electronic devices. The illicit trade in minerals essential to phones and other electronics fuels Congo’s war. Congo is the Saudia Arabia of minerals: gold, tin, copper, coltan (computer & cell phones)
Horrible human rights attrocoties here particularly against women
- didn’t start the war, but now perpetrates it
- tin (Sn) - used in soldering in circuit boards
- tantalum (Ta) - stores electricity
- tungsten (W) - makes your phone vibrate
- gold - used to coat the wiring in every electronic device
Create a consumer demand for conflict free products!
The rate of Sexual Violence in the Congo is the highest in the world. It’s the most dangerous place on Earth to be a woman or a girl.
5.5 million people have died in the Congo in the last decade.
Walmart largest gold retailer in America. What if Walmart demanded tracability all the way to the mine for all of the gold it sells. Of all of the jewelers questioned by 60 Minutes, only Tiffany & Co. said they trace all of their gold all the way to the mine (Utah). Walmart said they will trace 10% by next year.
Illustrator O'Brien
Tim O'Brien (the artist, not the author) has created many iconic covers and imagery for magazines, books, and newspapers. I thought writing about his work would be timely since he recently created Time's cover on Osama Bin Laden's death.
O'Brien's blog is great, because he posts up his work's progression and includes pictures that were rejected. While the art directors can tell the artist what they want they can't force them to create imagery they don't want to, etc. Coming up with imagery about such a huge event carries a lot of weight.
Tim O'Brien also creates work on his own, such as this portrait of Neda Agha-Soltan, a woman who was killed on camera and became a rallying point for Iran in 2009. O'Brien posted a portrait online and was contacted later by grieving family who used his image at Neda's funeral. Art can create an impact, and is spread in weird ways. More on this event here.
Art Spores
Guides for how to grow your own graffiti are here and here.
Let's spread green dots like chicken pox
Poster to the left, oh how you function so much better.
I'll start with my favorite of the swag lot: ping pong balls. These are ridiculously cheap (plastic wrapped around air) and a party staple. Honestly, they would be used for beer pong, but the university could market them for games. They directly place green dot right into the situations where it's needed. These green plastic orbs could serve to remind people to watch out for everyone at the party.
As for the rest of the swag, I came up with hats, which are beloved as tacky:
Color-blind-folded
(Thanks to all for chatting about how I could work some subtleness into the future though!)
Tuesday, May 17, 2011
Let the Blogging Re-begin
Things I learned from this project: Illustrator is hard to use. Label objects that could be misconstrued (the bottle in my poster is clearly a foundation/make-up bottle to myself, but some people read it as peach-goo milk???). Determine whether or not your project could be misconstrued completely (see unused poster) before you actually draw the entire thing.
Monday, May 16, 2011
Some More History: Social Realism
The painting showed the country folk as the artist saw them (he grew up there) instead of using them as actors to act out grand historical narratives. It was a glimpse into life outside the city in a time of growing urbanization.
One of Courbet's followers, Jean-François Millet, took up the movement in the painting The Gleaners, which depicts three women gleaning. Gleaning was the the taking of crops left behind after a harvest on a commercial farmland. Depicted is the stark reality that all that some people have is the opportunity (if you can call it that) to pick like scavengers over an already harvested farmland. Millet attempts to show how hard and oppressive life is for many of France's people and is one of the first to do so.
Social realism was picked up in America in the time of the Great Depression. This new social realism included both photography and painting and is typified by the photo Migrant Mother, by photographer Dorothea Lange. The photo came to represent the Great Depression in the minds of Americans even to this day.
Social realism works to inform people and change people through strong, emotional images of real people and the struggles of their lives. These works aren't just about power and beauty, they are about real people who struggle to live. These are informative works, as well as artistic. I think social realism informs a lot of art for social change, and while it is from a bygone era, there is still a lot we can learn from these artists and their works.
Saturday, May 14, 2011
The Arch
I just wanted to share with y'all how much I enjoyed last nights event. I don't think I've ever been at such an uplifting gathering, or should I say Minga, before. To see the enthusiasm for change throughout everyone there surely tinged me an optimist for the future. For the first time in my young life I was proud to be from the Tacoma area, a pride I never thought I would feel. Also, extremely proud to be a student at PLU! Our community played a wonderfully large hand last night and it was magical to see school pride so afloat. Craig Kielburger was outstanding; I thought his story and his passion was really incredible. The Arch; its easy to see why he is the Arch. He's so captivating! I found myself waiting on every word he flawlessly delivered. Such a tender but strong man, and though his story was very biblical, i feel it's a message that can affect many a group. I don't consider myself religious in the least bit, but his message rang universal with me. I feel inspired!
I took the picture with my phone, sorry for the bad quality. Tacoma was sparkling after "Be the Spark"! Thought it was neat-o.
Anyways, just wanted to share some thoughts.
Have a great weekend everyone!
-Nev
Friday, May 13, 2011
ART 21
I wanted to share this link as well. It the PBS art series Art 21. It follows and interviews artists in the 21st century. I find it absolutely fascinating.
http://www.pbs.org/art21/
Hope you Enjoy!
-Nev
I'm seeing Green Dots...
Ello,
For project 4, the green dot project, I wanted to build a product/activity campaign that would get people involved and excited about spreading green dots. Green Dot, the anti violence organization, wanted a 5 or more piece campaign that would encourage people to spread green dots while also getting the green dot name and symbol across. Overall, I wanted the project to be very non threatening, very non imposing, so the way the products were displayed would also subliminally state what the green dot organization was about.
First I created a "New Green Dot" using the iconic PLU symbol of the rose window. I wanted to make a new logo that incorporated both PLU and Green Dot. Second were the certified organic PLU green dot stickers; these were a toungue in cheek poke at green dot as many people think they are a "Green" organization, but they also highlighted that green dots at plu should be natural. Third were the green dot sporting balls with the idea of pass the green dot back. Fourth was the green dot shot glass. This was a tricky topic but I believe getting straight the root of violence, in this case drinking, will help solve the problem. Fifth was the green dot stress ball, again going straight to the problem and serving as a reminder and release of stress. Sixth was mass organized group games that would get everyone involved and spread the green dot name.
I enjoyed this project immensely. It felt great working for a client. Have a wonderful day!
-Nev
A Little History: The WPA
While current art and design for social change is certainly more important as it is meant for a contemporary audience and contemporary change, it is also important to look at some of the history of art for social change and well being. The first thing that pops into my head when I think about the subject is the Works Progress Administration (later Work Projects Administraion, WPA). The WPA did many things for social betterment throughout the Great Depression but what I always remember is the artists they commissioned for public works.
Most iconic of these artists and their work from the period is Diego Rivera. Rivera, a Mexican artist, had moved to the United States around 1930 and was commissioned to make some murals in Detroit in 1932. Titled Detroit Industry, the series of murals depicts the Ford Motor Company and celebrates its workers, in effect giving the success of the company to the workers and helping them to acknowledge their own importance in a time of widespread unemployment and financial crisis.
Rivera is thought to have been the inspiration for the entire WPA program, which besides employing artists to create public works employed millions of unemployed laborers ,created roads and parks, and distributed food and clean clothing to unemployed workers and families.
Bionic Yarn
http://www.youtube.com/watch?v=NLcuL24R-3c
I'm a huge Pharrell fan so I find this supremely cool.
Enjoy!
http://bionicyarn.com/
-Nev
Local Artists for Japan
A very cool collective of local and abroad artists looking to make a difference.
-Nev
Wednesday, May 11, 2011
Monday, May 9, 2011
Compostmodern 2011
Christopher Simmons at Compostmodern '11 from AIGA San Francisco on Vimeo.
Christopher Simmons gave this presentation at Compostmodern 11 in January this year.
Simmons is a designer, writer, educator, design advocate, and principal of the noted San Francisco design office MINE™. Simmons is an adjunct professor of design at the California College of the Arts, a frequent judge and lecturer on design issues around the country, and the author of four books. His most recent book, Just Design, focuses on designing for social causes.
Compostmodern 2011:: http://compostmodern.org/
If you are interested in the ideas of Compostmodern, PLU folks were there and are willing to talk to you!
JP Avila, Chair of Art Department (jp.avila@plu.edu)
Chrissey Cooley, Sustainability Manager (cooleycs@plu.edu)
Sustainability and Design
Designers Accord - Sustainability in 7 - Allan Chochinov from Core77 on Vimeo.
Sustainability in 7 Series
Allan Chochinov makes moves to setsthe record straight on seven common misconceptions about sustainability and the discipline of design. Definitely a must-see for students interested in designing a better, more sustainable prosperous future.
For more of this sustainability and design talk; visit the whole Sustainability in 7 Series videos here.
Friday, May 6, 2011
Congo/Women
Thursday, May 5, 2011
Tim Wise Project: Redux
The redone version
Then there's the "Welfare Queen." It was pointed out to me that this part of the design was lacking when compared to the "TV Star" and it's not hard to see why. In the original the teen mom and her infant are given a context -- the TV -- and have simple bodies while the "Welfare Queen" and her child are disembodied and on an abstract background. To remedy this I added bodies to the faces. That was the easy part. The hard part was figuring out what to put behind the mother and child. From my research I knew that the stereotype of the "Welfare Queen" was invented in Chicago. With that in mind I searched for urban skylines to use as an outline for the silhouette I eventually made. Most skyline photos are cluttered and have too much overlap to make a good silhouette. I wanted to work Chicago in but the only iconic part of their skyline is the Sears Tower, which is much taller than the buildings around it and makes for an unbalanced silhouette unless the photo is from a very particular angle. I was lucky enough to find a photo of Chicago that fit my criteria, but it is still hard to make out the shape of the Sears tower, as it is mostly obscured by the mother's head. Once I had found the photo, all that needed to be done was trace the buildings and choose a color that fit the scheme already established in the design.
What do y'all think? Better? Worse? Both better and worse?
Wednesday, May 4, 2011
Project #4
I am a commuter student. Four days a week I drive half an hour out to PLU, and usually longer to get back home (due to traffic). That is an hour+ i spend in my car and on the road, each and every school day.
It took me a while to come up with an image to base my campaign off of. Obviously, I couldn't rely on just the green dot. But I knew that I definitely wanted to keep it incorporated. After clicking through pages of google images, I decided to visualize myself in my car, driving to and fro school.
What do I do when I get mad at other drivers? Well I usually begin by muttering comments aloud, instead of using the car horn like any other normal driver would. And if i'm feeling especially sassy, I give them a thumbs up. I find people are either happy to see this, or they are even more angered by the thumb than they are the finger.
And so my campaign was born.
I found a thumbs up graphic online and used it as inspiration, created my logo in illustrator, and then compiled each graphic onto two promotional posters made in indesign.
Available merchandise (only graphically speaking) includes an antenna ball, a key chain, a window decal, right and left thumb horn stickers, and lastly, a bumper sticker. I tried to keep a relative flow throughout the campaign and I made it a point to not overpower any of the items with too much text or extra decor.
I can fully admit, this has been my favorite project so far. Perhaps it was because I felt like I was the most in control of the media and the direction it went than with any of the previous projects. I would absolutely recommend using this project again. Maybe not just with green dot but any other PLU campus based campaign.
Storycorps: Populist Digital Storytellers
Obey x Shepard Fairey x Obama?
Shepard Fairey is more than just that guy who created that iconic image for Obama ^ that most definitely aided The President in his election victory. Fairey first came to prominence through the Skateboard scene designing decks and clothing. He then moved from there to his notable Andre the Giant image that read "OBEY". The images asked society to question their surroundings and how their lives were being governed. Fairey had struck street art gold and the image spread throughout the world, causing each different society and culture to react. The image was printed on clothing, stickers, skate decks, you name it the image was there, looming over society, enacting change.
Fairey's next mega success came with the iconic "HOPE" image for President Barack Obama's candidacy. The New Yorker proclaimed that it was the most iconic american image since "Uncle Sam Wants You". Fairey, through his art, changed the American political landscape; an act that most social change artists would die for. Obama had this to say with regards to Fairey: "I would like to thank you for using your talent in support of my campaign. The political messages involved in your work have encouraged Americans to believe they can change the status-quo. Your images have a profound effect on people, whether seen in a gallery or on a stop sign. I am privileged to be a part of your artwork and proud to have your support." – Barack Obama, February 22, 2008.
Social change through art at its finest! Have a fantastic day!
-Nev
Happiness x Understanding = Takashi Murakami
(Insert Japanese "Hello" here)
It's gorgeous today; lets focus on an artist that makes me happy, that changes society through happiness, understanding, and mad business skills. Takashi Murakami has been one of my favorite artists for sometime now. I love his colors and flamboyancy of his work. When I look at them I can't help but be happy! They are so beautiful and are filled with childlike wonderment. He is one of the Art Worlds richest living artists, partly due to his amazing talent but also due to his skills as a business man. Murakami has created and entire consumer culture behind his art. He has made toys, movies, home accessories, watches ect. He has worked with major fashion designers, most notably Louis Vuitton. However, his fine art has deeper meaning, more than just their beautiful appearances may convey. I recently purchased a book of Murakami's show at the palace of Versailles in France; it's simply incredible, and if any of you wish to borrow it let me know! Anywho, the piece titled "Flower Matango" (Flower Monster) depicts a modern day version of an ancient monster that would sprout flowers because of an over-ingestion of mushrooms. In the modern Japanese context, the mushrooms are the two bombs dropped on Japan that ended WWII. Their culture ingested those mushrooms and it was horrific, but now they sprout a new culture, one filled with color and happiness! I almost tear up at the beauty if this piece and what it means to Japanese culture. Social change through awareness, understanding and happiness; this is the way I believe it should be done.
Tim Wise x Project 3
Time to take a voyage back in time to Project x 3! The Tim Wise lecture was grounding. I walked in expecting it to be overtly intense, unenjoyable, and unbearably heavy. I was pleasantly surprised in the reality; it was still intese, yes, very, but it was enjoyable, informative, and even funny! One thing Mr. Wise said that really caught my ear was that a white man holding a High School degree was equivalent in todays workplace to a person of color holding a college degree. I chose to center my third project on this fact.
Unfortunately I didn't get the opportunity to share this project with you all in class. History tells me I tend to be a space case, some might even say worthy of NASA, but still, I apologize for not having it in on time. That being said, I am extremely pleased with the way the work turned out. The poster depicts a white hand (top) and a person of color's hand (bottom) both reaching for diplomas. The white man reaches for a high school diploma, the person of color for a college diploma. Everything in the image looks equal, it isn't until you look further and dive down into the meaning that you notice something is wrong. It isn't equal at all, in fact, it's extremely messed up. How can our society stand for this? The diplomas themselves create a large "=" sign; the subtle X in the background adds both a nice graphical element, and the affirmation that everything is NOT equal.
I really enjoy this work and how it unravels itself, I hope you do too.
Thanks!
-Nev
Tuesday, May 3, 2011
Writing Life Stories
One day, when I was about 13 on the ranch I grew up on, the adults were gone and the mice were going to play. Although I always thought the mice that weren’t my real brothers...the ones that came with my mother’s current husband, were really just playing with my brother. They obviously had no regard for his well being. I don’t know if I can say they were playing with his life. Could he have died from this stunt? I do know he could have been seriously hurt, scarred for life. What am I saying? He probably does have scars from this day. The game they were playing involved a car. An old nondescript grey/beige car with a rounded hood and fenders. Mitch was probably around 13 and his younger brother, Chuckie, was probably 11, same as my brother, Robert. So, too young to be driving, but you don’t need a driver’s license on the ranch, especially when the adults are away. Mitch was driving and Chuckie was riding shotgun. My brother Robert...he was on top of the car, spread eagle, holding on to the car roof through the open driver’s and passenger’s windows. And at 11, he was barely able to reach across. I became aware of the game looking out from an upstairs window.
What kind of male adolescence taunting had they used to get my brother up there?
Mitch was probably driving with his foot to the metal all the way up that mile-long, dusty, gravel road that leads to our house. As the road gets to the house it takes a slight curve to the left and continues up to the barnyard. It was at this curve that they lost him. Robert flew off and hit the gravel. He is very lucky that he didn’t hit something else... like farm equipment parked between the shop and the road. Robert came into the house. I am sure the sight of him made me weak in the stomach. His face and hands were covered with blood, blood and gravel. Dozens of tiny pieces of gravel were imbedded in his face and hands. He was asking me to clean him up before Mom got home. All he was worried about was getting in trouble. So I did. I picked every one of those pieces of road out of his face and hands and cleaned his wounds. I don’t recall Mom ever finding out what happened. I’m sure Robert came up with some excuse for his wounded face...and the excuse was good enough for her.